MARKETING COMMUNICATION SPECIALIST HYBRID
Company: Bosch Group Inc
Location: Fairport
Posted on: October 18, 2024
Job Description:
Job Description**** This role is hybrid in Fairport NY ****The
focus of the Marketing Communications Specialist and Designer is to
translate technically complex topics into easy to understand
marketing messages and creative designs that are distinct and
appealing to our target audiences.
- Develop and execute field marketing strategies in close
collaboration with sales, key accounts and vertical teams, as well
as fellow marketing colleagues.
- Responsible for content creation and management, primarily
using global content as the basis.
- Drive new product and vertical solution content into various
sales channels.
- Collaborate with channel partners and service providers to
organize joint marketing activities.
- Align channel and field marketing events with core demand
generation programs to ensure the generation of marketing-qualified
leads through integrated, multi-touch programs.
- Manage lead generation for joint partner events, regional
roadshows, and various other marketing tactics supporting the field
sales organization.
- Analyze results and identify opportunities for performance
improvement of channel marketing programs.
- Support in the management of budgets for channel marketing
initiatives and ensure ROI is achieved.
- Manage marketing collateral inventory and distribution as part
of the regional marketing strategy.
- Support in the management and production of webinars, ensuring
timely delivery of content and promotional materials before during
and after.
- Coordinate weekly marketing Newsflash, distribute and log.
- Review marketing tools & platform and ensure ADA
compliance.Qualifications:
Qualifications** Education**Required: Bachelor's degree in
Marketing, communications, or related field** Experience**Required:
- 5+ years of B2B marketing communication experience or creative
expert role
- Demonstrated success in a corporate environment developing and
executing field marketing strategies in close collaboration with
sales and other cross-functional groups.
- Ability to travel up to 10% domestically and internationally
(outside US).
- Ability to work hybrid at Fairport, NY locationPreferred:
- Experience marketing security or other complex commercial
electronic products
- Previous project management experience in a technology industry
is a plus** Special Skills**A successful candidate will possess
strong communication and project management skills. Ability to
collaborate and build relationships with internal and external
stakeholders. An entrepreneurial mindset and results orientation is
a must. Ideal candidate needs to be comfortable working in a
matrixed organization requiring a high level of independence and
informal leadership skills.Additional InformationThe U.S. base
salary range for this full-time position is $80,000 to $95,000.
Within the range, individual pay is determined based on several
factors, including, but not limited to, work experience and job
knowledge, complexity of the role, job location, etc.In addition to
your base salary, Bosch offers a comprehensive benefits package
that includes health, dental, and vision plans; health savings
accounts (HSA); flexible spending accounts; 401(K) retirement plan
with an employer match; wellness programs; life insurance; short
and long term disability insurance; paid time off; parental leave,
adoption assistance; and reimbursement of education expenses. Learn
more about our full benefits offerings by visiting:
https://www.myboschbenefits.com/public/welcome. Pay ranges included
in the postings generally reflect base salary; certain positions
may include bonus, commission, or additional benefits.
- All your information will be kept confidential according to EEO
guidelines.
- By choice, we are committed to a diverse workforce -
EOE/Protected Veteran/Disabled.
- BOSCH is a proud supporter of STEM (Science, Technology,
Engineering & Mathematics) Initiatives: FIRST Robotics (For
Inspiration and Recognition of Science and Technology) and AWIM (A
World In Motion)
- ** Indefinite U.S. work authorized individuals only. Future
sponsorship for work authorization is not available.**
Keywords: Bosch Group Inc, Buffalo , MARKETING COMMUNICATION SPECIALIST HYBRID, Advertising , Fairport, New York
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